Digital Marketing

Essentials for the B2B Industry

Reaching customers that also have customers prompts unique challenges for marketers in the B2B industry. This eBook will walk you through the essential elements your B2B digital marketing strategy should contain.

What’s Inside:
  • The B2B approach to digital marketing
  • 5 Steps to creating a B2B digital marketing strategy
  • How to measure the success of your digital strategy
  • An outline for evaluating your current strategy
  • And much more!
Download FREE eBook

Upcoming Events

  • JUN 20

    2024

  • 10:00AM -
    10:45AM

    CST

Virtual Workshop | Strategic eCommerce Essentials and Marketing Basics

Workshop

Dive into the essential elements of eCommerce and strategic insights tailored to the unique needs of manufacturers.

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  • JULY 23

    2024

  • 10:00 AM -
    1:00 PM

    CST

The Manufacturing Roundtable: Data-Driven Lead Generation: Audit, Analyze, Amplify

Roundtable

Learn about the importance of a comprehensive lead-generation strategy from the research phase to proving return on investment.

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  • AUG 21

    2024

  • 10:00AM -
    10:45AM

    CST

Virtual Workshop | From Lead to Revenue: Mastering Lead Gen ROI in Manufacturing

Workshop

Gain a practical framework for auditing your current lead generation strategy and demonstrate its return on investment (ROI).

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  • SEPT 26

    2024

  • 10:00AM -
    10:45AM

    CST

Virtual Workshop | Map Your Success: A Buyer Persona & User Journey Workshop for Manufacturers

Workshop

Dive into the unique buyer behavior of the manufacturing industry, and unlock the power of journey mapping.

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