The Case Files: A Collection of Email Failures & Successes

Email marketing is still a very key component in any good digital strategy, but it’s not always as easy as it sounds. Successful email campaigns take a lot of planning and trial and error. In this webinar, you’ll get an inside look at some of our best email campaigns, and some of our fails.

There are a few key components we’ll be covering:

• Email list size
• Deliverability Rate and how to not be spammy
• Open rate and click-through rates
• How to use metrics to measure success