Poblocki Desktop & Mobile Mockup

Project Overview

Services • Web Design & Development

Specialty • B2B Businesses | Wordpress

Poblocki Sign Company was looking to improve the results of their website and advance a winning online marketing strategy. Poblocki Sign creates collaborative concept-to-completion innovative solutions for exterior, interior, digital and wayfinding signage. We planned to build their website from the ground up all the way from customer discovery research, through theming and branding, and ending with QA, testing and launch.


Only after initial development of an integrated marketing strategy we started production. We teamed up with Poblocki in many aspects. They would supply information and hire photographers to take new photos of their work to enhance their website, and we would be in charge of design and development of the site. We put together a sitemap, wireframes, graphic designs, built out their primary site section as well as additional features, made it responsive, coded forms, tested, QA and launched.

The Website

Poblocki Sign Company homepage Poblocki Sign Company products page Poblocki portfolio webpage Poblocki about us page

Mobile & Tablet Experience

Mobile and Tablet Mockup Poblocki
green bar graph with statistics

The Results

It was important to Poblocki that their site was fresh, modern, and could attract and educate prospective clients about their business and expertise. Using high quality images and video, categorical structuring of their work and projects for better flow, and a sleek design we were able to accomplish what we set out to do on time and on budget.


With the profound effect of the modernized and eye-catching design, BMA Milwaukee honored Top Floor with a Bell Award. A distinguished award in “Bringing Your Vision To Life” for a website redesign.

BMA Milwaukee, a local community of professional marketers, developed the Bell Awards to recognize Milwaukee area agencies. Intending to celebrate ideal and innovative marketing solutions that generate long-lasting impressions.


BMA MKE Bell Excellence Award Poblocki Sign

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