A long time client of Top Floor, Wisconsin Oven’s website was built in 2009/2010. At the time mobile was not seen as crucial and responsive design was not even optional on most Content Management Systems. With the algorithm changes with Google, responsive sites have become necessary to the success of their presence online.
Top Floor came up with a strategy to help enhance user experience and elevate brand awareness and conversion rates. By establishing a more integrated plan for digital marketing, all bases were covered
The new Wisconsin Oven website is a rich source of information that is easy to access. Customers can easily access each area of the website including the products, process, industries they serve and more. The deployment was smooth and there was no downtime to users, resulting in a positive outcome for the project.