Inner City Impact looked to Top Floor to help redesign their website. Primary goals included reaching their target audiences, creating a more dynamic social-integrated web presence, and effectively communicating to both donors and volunteers.
Reflecting ICI's emphasis on serving the youth of Chicago, Top Floor designed a website that had a fresh, clean look. The site integrates seamlessly with social media, allowing users to view images, read stories, and share information quickly and easily. The drop-down navigation makes it easy for users to navigate between the two different locations that ICI offers programs, and the website is fully responsive, making it easy to view and interact on a phone or tablet. An extensive Events Calendar was added, and ICI can easily manage events on a day-to-day basis.
Inner City Impact was very pleased with Top Floor's professional approach to creating a website that would be used by a variety of consumers. The ICI team is proud of the new design, and comments about the update have been very positive.