Team Member Spotlight: Introducing Ian Segovia, Paid Seach Specialist

The Top Floor team is passionate about elevating results - with our clients, within our four walls, and with our community.  
 
Some of our team members you may "know" from their blogs and social media activity, even if you haven't had the opportunity to meet them in person yet. To virtually introduce more of these experts, our monthly spotlight will feature a Q&A with some of the folks we are proud to have on our team. 
 
Ian Segovia Top FLoorThis month, we interviewed Ian Segovia, Paid Search Specialist at Top Floor. Read on to learn more about the work he does with our clients and what makes him tick!

Name & Title

Ian Segovia, Paid Search Specialist

About Your Role at Top Floor

I'm part of a team of paid search specialists. We create and optimize paid digital marketing campaigns to help our clients achieve their business goals. This involves writing ads, selecting keywords or websites for the ads to appear, and managing the costs associated with ad placement to maximize the return on investment.

What Attracted You to Top Floor

I like working in a close knit team. It gives me an opportunity to learn from others, improve my own skills, and help others get better as well.

Hometown

Waimanalo, Hawaii

Education

University of Wisconsin-Oshkosh

Your First Job

I was the fastest and best Subway Sandwich Artist in Sheboygan County.

Favorite Way to Elevate Marketing Results

I like to use the Adwords scripts function to automate reporting and maintenance tasks. A good script makes my life easier and gives me extra time to dig deeper into a client's account.

Best Piece of Career / Professional Advice

Never stop trying to grow and learn!

Last Book Read

Paddle Your Own Canoe by Nick Offerman

Favorite Film

Star Wars: The Empire Strikes Back

What You Most Like Doing in Your Free Time

When it's nice out (not a lot of that lately), I like to go hiking or biking.

Most Meaningful Accomplishment [Personal or Professional]

I was the first in my family to graduate from college.

Want to learn more about the Top Floor team?  See our team members in action at one of our upcoming seminars or stay tuned for our next team member spotlight!

 

 

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