Yearly Archives: 2012

Five Practical Tips to Improve Your Website Results

Increasingly, prospects will search for you online before they will call you. Your virtual presentation has become your business’s first impression and the most important first contact. Unfortunately, many businesses are not taking advantage of this opportunity to engage their visitors and may ultimately lose opportunities. Listed below are five tips to help you create an enhanced user experience and improve web results. Continue reading

Posted in Analytics, Conversion, Design, Marketing, PPC, SEO, Usability, industrial marketing | Leave a comment

How to Better Market Yourself and Your Company on LinkedIn? (Part 1)

Learn the strategies to optimize your profile page, better showcase your company’s offerings and engage a conversation with your audiences on LinkedIn. Continue reading

Posted in LinkedIn, Marketing, Social Media | Tagged , , , | 2 Comments

Why Google AdWords?

Jo Stumpner, the PPC Marketing Director of Top Floor Technologies shared insights and benefits of utilizing Google AdWords in B2B industry, including users’ highly relevant search intent, the control of the messaging, keywords targeting, and ads budget, and the highly ROIs. Continue reading

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Why Slow Loading Websites Lose Customers

How many customers do you lose by having a slow loading website? If you’ve ever seen the movie Office Space, then you know about the scene where they beat up the fax machine because of an issue with it saying … Continue reading

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Twitter’s Record-Breaking Year

Twitter announced that they averaged over 1 billion tweets every five days in 2011, but certain topics were recorded as having the highest tweets per second ratio. Continue reading

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Engage your Audience within Online Communities

Instead of entirely depending on a press release, it’s time for you to play other ways around: craft your own business stories within online communities and educate and engage your audience in a more interactive way. I want to share with you several useful platforms for telling your stories. Continue reading

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