Top Floor Hires a New Director of Interactive Design
New Berlin, WI, February 21, 2012 – Top Floor Technologies is pleased to announce its recent hire of Clay Konnor as the director of interactive design. Konnor and his team are responsible for visual design and branding, user-experience enhancement and providing valuable online marketing solutions for all of Top Floor’s clients.
Clay Konnor-Top Floor's new director of interactive design
“I believe that true online branding is an equation of sparkling visual design that inspires confidence in the brand, and excellent user experiences that allow web users to quickly and easily find what is most relevant to them,” said Konnor. “I like the fact that Top Floor is a team of experts that do nothing but interactive marketing.”
With over 19 years of interactive marketing expertise and an emphasis on B2B, Konnor came aboard with extensive skills in integrating brand-building visual elements, enhanced user experiences and a keen focus on increased conversion. He said, “I prefer to be in the B2B area. We are helping small, medium and large sized manufacturers and other B2B customers to better their businesses.”
The president of Top Floor, Jim Bernthal described Konnor as a great fit for the team. “His interest aligns with the interest of the company. He has a strong passion for the B2B market and goal oriented design that helps clients meet their business goals,” said Bernthal. “Having a person on staff with the talent and experience of Clay creates excitement among the team and enhances their confidence in our ability to take projects to the next level.”
Prior to joining Top Floor, Konnor worked at TMP Directional Marketing and Nelson Schmidt where he managed and designed award-winning web solutions for numerous B2B and B2C companies including: Honeywell, Motorola, Northwestern Mutual, The Gap Brands, Club Car, Ingersoll Rand, Farmers Insurance, Overhead Door and GE Healthcare. His work has been recognized by a variety of leading industry competitions in online marketing. Amongst various awards, Konnor has received four BMA Bell Awards, six regional Addy Awards, one Tower Award and a Webby Award.
With his passion and achievement in interactive design, Konnor has frequently been featured nationally as a speaker on many interactive marketing topics. He is also a musician and a pastel artist.
To learn how Top Floor Technologies can take your website results to the next level, give us a call at 888.947.4400, contact us or request a quote online today.
